What is the Mastermind Outbound Strategy?
This document details an outbound sales strategy targeting mastermind group members via LinkedIn and Instagram, with the goal of booking calls and closing deals for a mastermind service.
This article outlines a strategy for outbound sales and marketing, specifically targeting members of various mastermind groups. The goal is to connect these potential clients with Jordan to pitch a mastermind and other services. The strategy involves direct messaging on LinkedIn and Instagram, with a focus on crafting personalized messages and managing follow-ups.
Key Points:
- Target Audience: Members of mastermind groups
- Platforms: LinkedIn and Instagram
- Messaging: Three types of messages are tested (Industry Question, Direct, Yes or No)
- Goal: Book calls with potential clients and close deals for the mastermind
- Key Performance Indicators (KPIs): Response rate, booking rate, close rate