I’m not sure I can afford to hire top talent for marketing and branding.

Video’s Approach: Matt positions his team as acting in multiple high-value roles—VP of Brand Strategy, Content Department, and Lead Conversion Specialist—at a fraction of the cost of hiring individually. This makes the investment appear cost-effective and invaluable compared to the expense of assembling a full team. 

Demonstrates that founders can access top-tier marketing and branding strategies without the financial burden of hiring an entire team.