I'm not creative enough to produce content that stands out in a crowded space.
Curation Precedes Creation
Video's Approach: The video reframes creativity as systematic curation rather than innate talent. By showing how to build reference libraries across platforms (YouTube playlists, Instagram collections, Pinterest boards), it demonstrates that great content comes from intentional inspiration gathering, not spontaneous genius.
Great creators are first great curators, transforming how viewers see their scrolling habits. Rather than viewing content consumption as binary (good vs. bad), it creates a third path of strategic consumption that fuels your own creation.